The World Ahead Globe Icon
The World Ahead | The World Ahead 2023

Hydrogen hype is rising again—will this time be different?

Investors have been excited, and disappointed, before

By Vijay Vaitheeswaran: Global energy and climate innovation editor, The Economist, New York

GUZZLERS OF FIZZY drinks in Brisbane could be helping to tackle climate change in 2023. By the end of the year, the vehicle delivering those sugary beverages may no longer spout climate-warming gases. PepsiCo Australia, the local arm of the world’s biggest purveyor of snacks and drinks, will test a new sort of lorry powered not by a dirty diesel engine but by fuel cells, devices that convert hydrogen to electricity while emitting only water vapour.

Illustration for the world ahead 2025 cover, a circle made up of squares featuring all the themes of the issue

The World Ahead The World Ahead

The World Ahead 2025

Future-gazing analysis, predictions and speculation

Illustration for the world ahead 2025 cover, a circle made up of squares featuring all the themes of the issue

The World Ahead The World Ahead

The World Ahead 2025

Future-gazing analysis, predictions and speculation


Illustration for the world ahead 2025 cover, a circle made up of squares featuring all the themes of the issue

The World Ahead The World Ahead

The World Ahead 2025

Future-gazing analysis, predictions and speculation


The World Ahead The World Ahead

The World Ahead 2025

Future-gazing analysis, predictions and speculation

The World Ahead The World Ahead 2025

Ten business trends for 2025, and forecasts for 15 industries

A global round-up from The Economist Intelligence Unit

The World Ahead The year ahead

Calendar 2025

Our selection of events taking place around the world